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#1 |
Retard
Join Date: Apr 2008
Posts: 2,061
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Viewers keen to save planet, but not during favourite show
Ten isn't alone. Despite the focus on climate change, the green conundrum is alive across myriad product categories, including toilet paper.
Australians spend $500 million a year on the stuff but just $20 million each year goes to brands using recycled paper. Since 2005 the category has been in decline, although it showed some promise in the latter part of last year. The success story for Australian paper manufacturer ABC in the past 18 month has been its conventional brand Quilton stealing market share from big brands such as Sorbent and Kleenex, rather than improved sales of its recycled Naturale range. "Recycled as a category is bugger all," says Joe Hancock, managing director of Gorilla Communications which developed the Quilton ad campaign Loves your Bum. "Using recycled toilet paper is a no-brainer yet people are not prepared to make the sacrifice on their arse."
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#2 |
Retard
Join Date: Apr 2008
Posts: 2,061
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Re: Viewers keen to save planet, but not during favourite show
TEN NETWORK's programmers are baffled. With so much attention on climate change and consumer research indicating viewers were keenly interested in a 2½ hour feast of practical advice on how they might save the planet, Ten's ratings for the Cool Aid blockbuster on Sunday night were still a disaster.
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Like my buddy Skeeter said... "dude, you sure you want to contact her? She tried to kill you with a Jeep..." |
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#3 |
Retard
Join Date: Apr 2008
Posts: 2,061
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Re: Viewers keen to save planet, but not during favourite show
__________________
Like my buddy Skeeter said... "dude, you sure you want to contact her? She tried to kill you with a Jeep..." |
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#4 |
Retard
Join Date: Apr 2008
Posts: 2,061
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Re: Viewers keen to save planet, but not during favourite show
:trick:
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Like my buddy Skeeter said... "dude, you sure you want to contact her? She tried to kill you with a Jeep..." |
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#5 |
Cheesus
Join Date: Sep 2001
Posts: 5,575
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Re: Viewers keen to save planet, but not during favourite show
I'm gonna go BBQ a baby seal and hang a polar bear in Al Gore's name.
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CPE 1704 TKS |
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#6 | |||||||||||||||||||||||
GO TO JAIL
I'm *this* close to silently protesting.
Join Date: Jan 2003
Location: I'm a vagrant
Posts: 2,877
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Re: Viewers keen to save planet, but not during favourite show
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#7 |
Cheesus
Join Date: Sep 2001
Posts: 5,575
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Re: Viewers keen to save planet, but not during favourite show
http://video.google.com/videoplay?do...ming%2Bswindle
The Great Global Warming Swindle! Very good BBC (gasp!) documentary
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CPE 1704 TKS |
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